Understanding the platforms
Redirectly
Focus: Deferred deep linking and install attribution for mobile developers.
- Pure deep linking solution
- Developer-first pricing and UX
- Transparent, self-serve pricing
- Flutter, React Native, iOS, Android
Kochava
Focus: Enterprise-grade mobile attribution and analytics platform.
- Full attribution stack
- Multi-channel attribution
- Enterprise sales and support
- Advanced cohort analysis
The key difference: Redirectly specializes in deferred deep linking—ensuring links work seamlessly even when the app isn't installed. Kochava specializes in enterprise attribution—tracking installs across many channels. These are complementary but focused on different problems.
Feature comparison
| Feature | Redirectly | Kochava |
|---|---|---|
| Deferred deep linking | ||
| Install attribution | ||
| Deep link retargeting | ||
| Multi-touch attribution | ||
| Cross-channel attribution | ||
| Custom subdomains | ||
| AASA/assetlinks hosting | ||
| Flutter SDK | ||
| React Native SDK | ||
| Real-time analytics | ||
| Cohort analysis | ||
| Self-serve pricing | ||
| Free tier |
Pricing comparison
Redirectly
Free
$0
- 10k monthly links
- Basic analytics
- Community support
Starter
$24/mo
- 100k monthly links
- Email support
Pro
$80/mo
- Unlimited links
- Priority support
Kochava
Starter
Available for enterprise customers
Contact sales
Enterprise
Most customers start here
$10,000+ /month
Notes: Kochava focuses on enterprise customers. No free tier. Multi-touch attribution and cohort analysis included at all tiers.
For deferred deep linking:
$24-80/mo
Redirectly
vs
$10,000+/mo
Kochava
When to use Redirectly vs Kochava
Use Redirectly when you need:
- Deferred deep linking that actually works—preserve context through app installs
- Developer-friendly setup—pure Dart/Flutter SDKs, no native code overhead
- Transparent pricing—know exactly what you're paying upfront
- Email verification, referral programs, or personalized onboarding—deep linking use cases
- Budget-conscious teams—$24-80/month for production use
Use Kochava when you need:
- Multi-touch attribution—track installs across multiple ad channels simultaneously
- Advanced cohort analysis—segment users by install source for LTV optimization
- Enterprise support—dedicated account managers and custom integrations
- Cross-channel campaign tracking—optimize spend across Facebook, Google, TikTok, etc.
- Large-scale apps—you're tracking millions of installs
Use them together:
Redirectly and Kochava serve different purposes. You can use both simultaneously:
- •Redirectly for deep linking (email verification, referrals, onboarding)
- •Kochava for multi-touch attribution (understanding which ad channels drive installs)
Explore other comparisons
See how Redirectly compares to other mobile platforms:
Frequently asked questions
Does Kochava have deferred deep linking?
Kochava supports basic deep linking, but deferred deep linking (preserving context through install) is not a core feature. Redirectly specializes in this.
Can I migrate from Kochava to Redirectly?
Yes. The platforms serve different purposes. You can stop using Kochava's deep linking and use Redirectly's instead. Attribution data won't transfer, but going forward you'll have better deep linking.
Does Redirectly do multi-touch attribution?
Not at this time. Redirectly focuses on deferred deep linking and single-touch install attribution. For complex multi-touch attribution, you'd still want a platform like Kochava.
Can small teams afford Kochava?
Kochava's minimum is typically $10k+/month, making it cost-prohibitive for small teams. Redirectly starts free and scales to $80/month, making it much more accessible.
Which is better for Flutter apps?
Redirectly offers a pure Dart Flutter SDK with no native code required. Kochava's Flutter support exists but is more enterprise-focused. Redirectly is the simpler choice for Flutter.