Why developers seek Adjust alternatives
Adjust is powerful but built for enterprise marketing teams and agencies. If you're a mobile developer needing straightforward mobile attribution and deep linking, you often hit these pain points:
Adjust challenges
- Enterprise pricing only: No self-serve pricing, requires sales contact, custom quotes per customer
- Marketing team focused: Dashboard and documentation oriented toward marketing, not developers
- Flutter support limited: No pure Dart SDK—requires native platform channels and Kotlin/Swift code
- Complex integration: SKAdNetwork setup, multiple configuration steps, steep learning curve for attribution model
- 3rd-party tracking: Core analytics rely on third-party SDKs and data collection networks
Redirectly advantages
- Transparent pricing: Free tier, Starter $24/mo, Pro $80/mo—self-serve, no sales calls
- Developer-friendly: Documentation and tools designed for mobile developers, not marketers
- Pure Dart SDK: Full Flutter support without any native code required
- Simple setup: Minimal configuration, clear deep linking model, quick integration
- Privacy-first: No third-party tracking—your user data stays yours
Feature comparison table
Both Redirectly and Adjust handle mobile attribution and deep linking. The differences emerge in SDK support, deployment model, pricing structure, and specialized features.
| Feature | Redirectly | Adjust |
|---|---|---|
| Deep linking (Universal Links / App Links) | ||
| Install attribution | ||
| Flutter SDK (pure Dart, no native code) | ||
| React Native SDK | ||
| Developer-focused documentation | ||
| MCP Server for AI editors | ||
| Privacy-first (no 3rd-party tracking) | ||
| Self-serve pricing | ||
| Custom subdomains | ||
| SKAdNetwork integration | ||
| Fraud prevention & bot detection |
Pricing comparison
Redirectly offers transparent, self-serve pricing with no surprises. Adjust operates on enterprise sales—pricing varies by customer and requires negotiation with their sales team.
Redirectly
Transparent, self-serve pricing. Pay only for what you use.
Free
$0
- 10,000 monthly links
- 1 subdomain
- Basic attribution
- Community support
Starter
$24/month
- 100,000 monthly links
- 5 subdomains
- Real-time analytics
- Email support
Pro
$80/month
- Unlimited links
- Unlimited subdomains
- Advanced dashboards
- Priority support
- Webhook callbacks
Adjust
Custom enterprise pricing. Requires sales contact. Volume-based.
Standard / Advanced
Not available for self-serve signup. Pricing based on event volume.
Contact sales
Enterprise
Custom pricing based on volume and requirements.
$500+ /month
* Actual pricing varies based on:
- • Monthly event volume
- • Number of apps
- • Fraud prevention tier
- • Support level
- • Negotiation terms
What's included: Mobile attribution, deep linking, SKAdNetwork integration, fraud prevention, advanced cohort analysis, dedicated support.
Pricing savings: Redirectly vs Adjust
If you only need mobile attribution and deep linking:
$80/mo
Redirectly Pro
vs
$500+/mo
Adjust Enterprise
Save up to $5,040/year with Redirectly
Developer experience comparison
Setup & Integration
Redirectly: Pure Dart SDK for Flutter means no native code required. Get an API key in minutes. Full setup in under 10 minutes for most apps.
Adjust: iOS setup requires Xcode, Swift, and framework integration. Android setup requires Gradle and manifest updates. SDK size and initialization time can impact app performance.
Flutter Support
Redirectly: Full-featured Flutter package. Pure Dart implementation. No native code needed. Works seamlessly with go_router and standard Flutter navigation.
Adjust: Flutter support available but requires native platform channels. Features dependent on native implementation. More complex setup for pure Flutter developers.
Documentation & Support
Redirectly: Developer-focused docs with Flutter and React Native examples. Active community. Clear integration guides. Email support on paid plans.
Adjust: Comprehensive documentation but oriented toward marketing teams and analytics. Developer docs scattered across platform. Enterprise support model means slower response to technical questions.
Attribution Model
Redirectly: Simple, straightforward attribution. Deep link-based tracking. Real-time visibility. No complex configuration needed.
Adjust: Advanced attribution model with SKAdNetwork, fraud prevention, and cohort analysis. More powerful but requires deeper understanding of attribution mechanics and privacy frameworks.
Migration guide from Adjust SDK
Migrating from Adjust to Redirectly is straightforward. Both SDKs handle mobile attribution and deep linking. You can run both simultaneously during migration to test thoroughly before fully switching.
Step 1: Update pubspec.yaml
Adjust
dependencies:
adjust_sdk: ^4.38.0Redirectly
dependencies:
redirectly: ^1.0.0Step 2: Initialization
Adjust initialization
import 'package:adjust_sdk/adjust.dart';
void initState() {
AdjustConfig config =
AdjustConfig('your_app_token');
config.logLevel =
AdjustLogLevel.verbose;
Adjust.start(config);
Adjust.setAttributionCallback(
(attribution) {
print(attribution.toString());
},
);
}Redirectly initialization
import 'package:redirectly/redirectly.dart';
void main() async {
await Redirectly.initialize(
apiKey: 'your_api_key_here',
);
// Listen to attribution events
Redirectly.onAttribution.listen(
(attribution) {
print('Attribution: ' +
attribution.toString());
},
);
runApp(const MyApp());
}Step 3: Tracking deep links
Adjust deep link tracking
void onDeepLinking(
String? deeplink) {
Adjust.sendEvent(AdjustEvent(
'deep_link_click',
));
if (deeplink != null) {
// Navigate to route
_navigateToDeeplink(
deeplink,
);
}
}Redirectly deep link tracking
// With go_router
Redirectly.onDeepLink
.listen((link) {
context.go(link.path);
});
// Or access directly
final params =
await Redirectly
.getInitialLink();
if (params != null) {
print('Path: ' +
params.path);
}Migration strategy
- 1Add Redirectly SDK to pubspec.yaml alongside Adjust. Run both during testing.
- 2Initialize both SDKs in your main.dart. Configure both to listen to deep links.
- 3Run QA testing with deep links and attribution events from both dashboards.
- 4Deploy new version with both SDKs active (zero downtime for users).
- 5Monitor analytics for 1-2 weeks. Compare attribution data in both dashboards.
- 6Remove Adjust SDK from pubspec.yaml. Deploy final version.
Frequently asked questions
Is Redirectly a complete Adjust replacement?
Redirectly replaces Adjust for deep linking and install attribution. If you need Adjust's SKAdNetwork integration, fraud prevention, or advanced cohort analysis, you can use Redirectly for attribution and supplement with other specialized tools.
Does Redirectly support mobile attribution like Adjust?
Yes. Redirectly tracks app installs, reinstalls, and user attribution through deep links. You get real-time attribution data without relying on SKAdNetwork or third-party tracking networks.
How does Redirectly pricing compare to Adjust?
Redirectly: Free tier, Starter $24/mo, Pro $80/mo with transparent self-serve pricing. Adjust: Enterprise-only with custom pricing, typically starting at $500+/mo. Redirectly is significantly more affordable for most startups and indie developers.
Can I migrate from Adjust without downtime?
Yes. Run both SDKs simultaneously. Update your pubspec.yaml, initialize both, test thoroughly, then remove Adjust. Users won't experience any disruption.
Does Redirectly work with Flutter apps?
Yes. Redirectly provides a pure Dart SDK with no native code required. Full Flutter support for deep linking and attribution, with seamless integration with go_router.
What about SKAdNetwork and fraud prevention?
Redirectly focuses on privacy-first attribution without third-party tracking. SKAdNetwork and fraud prevention are on the roadmap. For now, use Redirectly for deep linking and attribution, and supplement with privacy-preserving fraud tools if needed.
Explore more alternatives
See how Redirectly compares to other mobile linking and attribution platforms: